According to the ESA’s most recent fact sheet, women currently make up 45% of game players.
This isn’t really news. The stats about the increasing amount of female gamers have been available for years. But the common wisdom is that women are mostly interested in games on Facebook: casual games for which they are unwilling to pay actual money without being deceived by free-to-play monetization tactics. However, one company, Silicon Sisters, has been working on games targeted at young girls and sold with a money up-front model… and succeeding at it. Now, they’re planning on doing the same with a game targeted squarely at the adult female demographic. Their new game is called Everlove, and it is an interactive romance novel for an American audience.